STEP 7 & 8 OF PERSONIFY

Create a Persona

article by: Stefan Aronsen

The 5 P’s of survival are Plan, Personify, Promote, Plug-in and Play. If you’re reading in order you have survival tips 1-6 of Personify. Today I give you #7 and #8.

7 _ PUT CONTACT INFO ON EVERYTHING: Put your contact info on your cd, on your cd case, on your photos, on your shirts, everywhere. Fans, bands and industry professionals will get in contact with you if you make it easy.

8 _ MAKE MERCHANDISE: Most bands don’t make a lot of money on cd sales. They do however make money selling t-shirts, stickers and other band merch. Make some … then put your contact info on it.

Stefan Aronsen

Stefan Aronsen

Band Aid, Art Director & CEO at SF INTERCOM see his design portfolio at Stefan Aronsen
Stefan Aronsen is a graphic designer that specializes in helping bands & brands become more viable utilizing his 5 P's - Plan, Personify, Promote, Plug-in, Play.
Stefan Aronsen
Stefan Aronsen
Stefan Aronsen

Latest posts by Stefan Aronsen (see all)

Comments

comments

Powered by Facebook Comments

Stefan_Mutiny_Radio

Guest DJ's Cory, Scott & Jared on Mutiny Radio

Promoted The Stone Foxes November residency as well as shows from other Bay Area Bands. Then played 2 hours of songs from local bands. You'll hear music from The Stone Foxes, then with help from Scott from Low Country Kingdom & Jared from Abott Kinney helped me promote music from: Lia Rose, Grow & Twine, The Sam Chase, Panic Is Perfect with Go Go Go and more.
/
Add Comment
stefan_aronsen

Bay Area Bands on Mutiny Radio

Started with 3 songs from The Stone Foxes to help promote their November residency. Then promoted shows & music from loads and loads of Bay Area Bands. You'll hear music from: Osage, Grow & Twine, tried to play Fringe, then you heard Hundred Days, Sugar & Gold and more.
/
Add Comment